Dyson : Union Square, San Francisco
Working with Dyson since 2014 to define & develop their own retail estate in EMEA, APAC & North America.
Deploy’s engagement with Dyson stores started at the early stages of the store development process. Following initial visits with the client to undertake feasibility studies of possible new store locations and to audit multiple potential delivery partners, Deploy’s key focus thereafter was twofold. Firstly, to help guide the client through the onerous CA building code approvals process while keeping a close eye on time & budget.
Secondly, to help on-board and educate new architectural, GC and FFE supply partners in all areas of Dyson standards and expectations. Not a simple assignment by any means! In addition to the ‘normal’ challenges, we also had to manage the successful trans-Atlantic delivery of a 45:1 scaled up animated model of the new Dyson V9 motor.
