Dyson: Amsterdam

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High profile European Flagship location for Dyson

Our most recent Dyson store delivery saw us working with the EMEA Retail Team on their own doorstep in Amsterdam. Literally around the corner from the Regional Office, Deploy were once again proud to be responsible for this latest high profile European Flagship location. It was an international effort with Deploy teamed up with a Dutch architect, an Italian GC and Czech based fixture supplier, to list just a few of the key people who contributed to the project success. The inaccessibility of the city centre location and the complex interior geometry created some specific challenges in making the Dyson standard format work as expected. Optimising the use of the full area over two floors and ensuring the historic building was able to take the loads now being placed upon it required flexibility and ingenuity across the teams. Once again opening on time & to budget, this was another project delivered with great appreciation by Dyson EMEA located close by in the city.

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